Social Media Planner

Wavecrest Creative · Social media · Santa Monica, CA

Camille Dupont-Ng runs a four-person creative studio and uses this to plan posts for every platform and see which ones perform.

Any businessContentCalendar3 tables · 5 views · 1 form · 1 agent
Use this template

All sets

Hashtag sets
Set nameTagsPlatformsPosts
Behind the lens#behindthescenes #creatorlife #filmmaking #shotoniphoneInstagramTikTokYouTubeFive shots every beginner should try, Reader question: lighting indoors, Studio tour, Community photo walk recap, Day in the life of an editor, Behind the scenes reel
Gear talk#camerabag #editingworkflow #lensreview #creatorgearYouTubeInstagramPacking the camera bag, Editing walkthrough: color grade, Gear review: a compact tripod
Small business tips#smallbusiness #brandstrategy #contentplanning #marketingtipsLinkedInInstagramHow we plan a month of content, Spring booking slots open, Three mistakes in client briefs, Client story: Pelican Cove Inn
Surf and shore#surflife #coastline #sunsetsession #oceanmoodInstagramTikTokGolden hour on the pier, Sunrise timelapse, Tide chart explained
Travel mood#wanderlust #roadtripdiaries #hiddengems #coastaldriveInstagramTikTokCoastal drive diary, part one, Coastal drive diary, part two
Weekly roundup#weeklywins #creativeprocess #mondaymotivationLinkedInXWeekly roundup, A week of Mondays

Tables

Hashtag sets

6 sample rows · 5 columns

Reusable hashtag groups for each platform.

Set nameTagsPlatformsPosts
Behind the lens#behindthescenes #creatorlife #filmmaking #shotoniphoneInstagramTikTokYouTubeFive shots every beginner should try, Reader question: lighting indoors, Studio tour, Community photo walk recap, Day in the life of an editor, Behind the scenes reel
Gear talk#camerabag #editingworkflow #lensreview #creatorgearYouTubeInstagramPacking the camera bag, Editing walkthrough: color grade, Gear review: a compact tripod
Small business tips#smallbusiness #brandstrategy #contentplanning #marketingtipsLinkedInInstagramHow we plan a month of content, Spring booking slots open, Three mistakes in client briefs, Client story: Pelican Cove Inn
Surf and shore#surflife #coastline #sunsetsession #oceanmoodInstagramTikTokGolden hour on the pier, Sunrise timelapse, Tide chart explained
Travel mood#wanderlust #roadtripdiaries #hiddengems #coastaldriveInstagramTikTokCoastal drive diary, part one, Coastal drive diary, part two
Weekly roundup#weeklywins #creativeprocess #mondaymotivationLinkedInXWeekly roundup, A week of Mondays

Posts

20 sample rows · 13 columns

Every post across platforms, its format, status and results.

PostPlatformFormatPillarStatusPublish dateOwner
Golden hour on the pierInstagramReelInspirationPostedSep 27, 2026Baptiste Oyelaran
Five shots every beginner should tryInstagramCarouselEducationPostedSep 30, 2026Camille Dupont-Ng
Packing the camera bagTikTokShortBehind the scenesPostedOct 2, 2026Baptiste Oyelaran
How we plan a month of contentLinkedInTextEducationPostedOct 5, 2026Rowan Delacroix
Editing walkthrough: color gradeYouTubeLong videoEducationPostedOct 7, 2026Baptiste Oyelaran
Coastal drive diary, part oneInstagramReelInspirationPostedOct 10, 2026Camille Dupont-Ng
Weekly roundupXTextCommunityPostedOct 11, 2026Hana Ishikawa
Coastal drive diary, part twoTikTokShortInspirationScheduledOct 18, 2026Camille Dupont-Ng
Reader question: lighting indoorsInstagramStoryCommunityScheduledOct 19, 2026Hana Ishikawa
Tide chart explainedInstagramReelEducationScheduledOct 20, 2026Camille Dupont-Ng
Spring booking slots openInstagramCarouselPromotionDesigningOct 21, 2026Rowan Delacroix
Behind the scenes reelInstagramReelBehind the scenesScheduledOct 22, 2026Baptiste Oyelaran

8 more rows