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Coffee roaster

Kingsweir Mill Roasters · Coffee roaster · Duluth, MN

Marek Escobedo is the roastmaster at Kingsweir Mill Roasters, a wholesale coffee roaster in Duluth, and every Monday he walks the team through a grid of photos for the posts, newsletters and articles coming up, so nobody features the same cafe twice.

Food and hospitalityContentGallery3 tables · 5 views · 1 form · 1 dashboard · 1 stage rule set · 1 agent
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Picture wall

Posts
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Holiday gift sets for cafe retail shelvesPhoto postInstagram
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How we taste-tested the holiday blendBlog articleWebsite
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Spotlight: a dentist office that serves our dripPhoto postInstagram
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Holiday blend pre-order newsletterNewsletterEmail list
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Spotlight: a bakery's three-bean cold brewVideo clipLinkedIn
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Cupping night countdown reelVideo clipInstagram
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Holiday blend is coming: first look at the bagPhoto postInstagram
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Cupping night: what a score sheet meansBlog articleWebsite

Tables

Posts

27 sample rows · 13 columns

Every post, newsletter and article the roastery plans, with its picture, its date and where it stands.

HeadlineKindChannelCampaignStatusGoes outWriter
Cold brew on tap: keg program detailsNewsletterEmail listCold brew keg programPublishedJul 6, 2026Ingeborg Salminen
Inside the keg-filling dayVideo clipInstagramCold brew keg programPublishedJul 13, 2026Teague Ammerman
Meet the Guji washed lotPhoto postInstagramSingle-origin Guji lot launchPublishedJul 27, 2026Marek Escobedo
Why we paid above contract for this harvestBlog articleWebsiteSingle-origin Guji lot launchPublishedAug 3, 2026Marek Escobedo
Launch week newsletter: Guji is hereNewsletterEmail listSingle-origin Guji lot launchPublishedAug 10, 2026Ingeborg Salminen
Spotlight: the corner cafe that roasts its own pastriesPhoto postInstagramWholesale cafe spotlight seriesPublishedAug 24, 2026Teague Ammerman
Cafes pouring Guji on the espresso barPhoto postInstagramSingle-origin Guji lot launchPublishedAug 31, 2026Teague Ammerman
Spotlight: how a bike shop turned into a cafeBlog articleWebsiteWholesale cafe spotlight seriesPublishedSep 7, 2026Marek Escobedo
Spotlight newsletter: three cafes, three recipesNewsletterEmail listWholesale cafe spotlight seriesPublishedSep 21, 2026Ingeborg Salminen
Cupping night recap: six coffees, one tablePhoto postInstagramCupping nights at the millPublishedSep 21, 2026Teague Ammerman
Join us Thursday: cupping night seats are openNewsletterEmail listCupping nights at the millPublishedSep 30, 2026Ingeborg Salminen
Spotlight: the roastery cart at the farmers marketPhoto postInstagramWholesale cafe spotlight seriesScheduledOct 8, 2026Teague Ammerman

15 more rows

Campaigns

6 sample rows · 10 columns

The themes a run of posts belongs to, with their dates and who looks after each.

CampaignThemeStatusStartsEndsGoalOwner
Cold brew keg programProduct launchWrappedJun 22, 2026Aug 3, 2026Sign five cafes up for weekly keg refills.Ingeborg Salminen
Single-origin Guji lot launchProduct launchWrappedJul 20, 2026Sep 7, 2026Get the new lot onto ten cafe menus.Marek Escobedo
Wholesale cafe spotlight seriesCustomer storiesRunningAug 17, 2026Nov 16, 2026Introduce one partner cafe every two weeks.Ingeborg Salminen
Cupping nights at the millEventsRunningSep 14, 2026Nov 2, 2026Fill every Thursday table with twelve guests.Teague Ammerman
Holiday blend pre-orderSeasonalPlanningOct 12, 2026Dec 7, 2026Book half the holiday cases before the roast date.Ingeborg Salminen
Barista training open houseEventsPlanningOct 19, 2026Nov 9, 2026Fill the training room for the November session.Teague Ammerman

Forms and booking

Suggest a post

Form
Suggest a postA teammate drops a post idea onto the calendar from a phone.
What is the headline? *
Which campaign is it for? *
Is it a photo, newsletter, article or clip? *Photo postNewsletterBlog articleVideo clip
Where should it go out? *InstagramEmail listWebsiteLinkedInFacebook
Any words you already have?
Add to the calendar

Dashboards

Content at a glance

Posts
Posts by status
  • Published11
  • Scheduled6
  • In review3
  • Drafting4
  • Idea3
Views by channel
  • Instagram9,420
  • Website1,820
  • Email list6,370
  • LinkedIn0
  • Facebook0
Boost budget on scheduled posts$290

Also included

  • PostsStage rules

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