PR agency

Willowmere Ridge Communications · PR agency · Boise, ID

Jules Rutledge is the account lead at Willowmere Ridge Communications, a regional PR agency in Boise, and she tracks each placement for her clients from the first request through the outlet's yes, the story running and the client's payment.

Agencies and creativeWork ordersChecklists4 tables · 5 views · 1 form · 1 dimension set · 1 dashboard · 1 checklist · 1 notification · 1 stage rule set · 1 agent
Use this template

Placement board

Placements
Requested4
Harvest ale release in the Gem State Eats roundupWR-4101Bitterroot Brewing Cooperative
Free-admission Saturdays at the children's museumWR-4102Tamarack Children's Museum
Rooftop solar rebate explainer for small shopsWR-4103Quillfeather Solar
Where mortgage rates leave first-time buyersWR-4104Sagebrush Trail Realty
Pitched5
Credit union lending to small farmsWR-4105Cedar Flats Credit Union
Winter layering guide from the shop floorWR-4106Pioneer Peak Outfitters
Spring tick season and petsWR-4107Redwillow Veterinary Group
Why dry cider is a dessert wineWR-4108Alderbend Cider Works
Home solar after the tariff changeWR-4109Quillfeather Solar
Confirmed6
The co-op brewery that runs on barley from six farmsWR-4110Bitterroot Brewing Cooperative
Free tax-season clinics at the credit unionWR-4111Cedar Flats Credit Union
Gear check before the first snowWR-4112Pioneer Peak Outfitters
Hands-on museums and why kids learn thereWR-4113Tamarack Children's Museum
Apple harvest at a hillside cideryWR-4114Alderbend Cider Works
1 more
Published5
A buyer's checklist for old-house inspectionsWR-4116Sagebrush Trail Realty
From garage hobby to cooperative breweryWR-4117Bitterroot Brewing Cooperative
What a rate cut means for your car loanWR-4118Cedar Flats Credit Union
Net metering rules for commercial rooftopsWR-4119Quillfeather Solar
Trail safety in shoulder seasonWR-4120Pioneer Peak Outfitters
Invoiced5
Summer camp sign-up opensWR-4121Tamarack Children's Museum
Cider pressing day on the evening newsWR-4122Alderbend Cider Works
Remote workers eye small-town homesWR-4123Sagebrush Trail Realty
A mobile clinic for ranch animalsWR-4124Redwillow Veterinary Group
Teen savings accounts that pay interestWR-4125Cedar Flats Credit Union
Paid8
Hop harvest with a union crewWR-4126Bitterroot Brewing Cooperative
Why a small business should go solar firstWR-4127Quillfeather Solar
What outfitters learned from the supply crunchWR-4128Pioneer Peak Outfitters
Cider flights at the taproomWR-4129Alderbend Cider Works
Heartworm basics for new dog ownersWR-4130Redwillow Veterinary Group
3 more
Declined2
What happens to a solar panel after twenty yearsWR-4134Quillfeather Solar
Boot-fit clinic announcementWR-4135Pioneer Peak Outfitters

Tables

Placements

35 sample rows · 15 columns

Every story, interview or mention the agency has pitched for a client: where it stands, what it earns and whether the client has paid.

PlacementCodeClientOutletKind of placementAccount leadStage
Harvest ale release in the Gem State Eats roundupWR-4101Bitterroot Brewing CooperativeGem State Eats NewsletterNewsletter mentionPriyanka Alvarado-KempRequested
Rooftop solar rebate explainer for small shopsWR-4103Quillfeather SolarLava Ridge Tech WeeklyNewsletter mentionOdin Brauer-NwosuRequested
Free-admission Saturdays at the children's museumWR-4102Tamarack Children's MuseumSawtooth CourierFeature storyJules RutledgeRequested
Where mortgage rates leave first-time buyersWR-4104Sagebrush Trail RealtyHigh Desert Business ReviewTrade magazine piecePriyanka Alvarado-KempRequested
Spring tick season and petsWR-4107Redwillow Veterinary GroupRimrock Morning RadioRadio interviewOdin Brauer-NwosuPitched
Credit union lending to small farmsWR-4105Cedar Flats Credit UnionHigh Desert Business ReviewTrade magazine pieceJules RutledgePitched
Winter layering guide from the shop floorWR-4106Pioneer Peak OutfittersCanyon Country MagazineFeature storyOdin Brauer-NwosuPitched
Why dry cider is a dessert wineWR-4108Alderbend Cider WorksBasin and Range PodcastPodcast guest spotPriyanka Alvarado-KempPitched
Home solar after the tariff changeWR-4109Quillfeather SolarOwyhee Evening NewsTV segmentJules RutledgePitched
Hands-on museums and why kids learn thereWR-4113Tamarack Children's MuseumBasin and Range PodcastPodcast guest spotPriyanka Alvarado-KempConfirmed
Free tax-season clinics at the credit unionWR-4111Cedar Flats Credit UnionRimrock Morning RadioRadio interviewOdin Brauer-NwosuConfirmed
Why annual vet visits matter for older dogsWR-4115Redwillow Veterinary GroupSnake River StandardOp-edOdin Brauer-NwosuConfirmed

23 more rows

Clients

8 sample rows · 9 columns

The companies the agency speaks for, how they are billed and who to call.

ClientIndustryBilling planMonthly retainerMain contactContact emailContact phone
Alderbend Cider WorksFood and drinkRetainer$1,300Desmond Quillen-Mbekidesmond.quillenmbeki@alderbendciderworks.net(208) 555-0147
Bitterroot Brewing CooperativeFood and drinkRetainer$1,900Marisela Oyelowo-Hartmarisela.oyelowohart@bitterrootbrewingcooperative.net(208) 555-0140
Cedar Flats Credit UnionFinancial servicesRetainer$2,400Tobias Valkenburg-Amestobias.valkenburgames@cedarflatscreditunion.net(208) 555-0141
Pioneer Peak OutfittersOutdoor retailPer placement—Ingrid Okonkwo-Brandtingrid.okonkwobrandt@pioneerpeakoutfitters.net(208) 555-0142
Quillfeather SolarEnergyRetainer$1,500Casimir Estrada-Wynncasimir.estradawynn@quillfeathersolar.net(208) 555-0143
Redwillow Veterinary GroupAnimal healthPer placement—Folasade Ingersollfolasade.ingersoll@redwillowveterinarygroup.net(208) 555-0144
Sagebrush Trail RealtyReal estatePer placement—Linus Marchetti-Colelinus.marchetticole@sagebrushtrailrealty.net(208) 555-0145
Tamarack Children's MuseumNonprofitPer placement—Odette Aaltonen-Reyesodette.aaltonenreyes@tamarackchildrensmuseum.net(208) 555-0146

Outlets

10 sample rows · 7 columns

The newspapers, shows, podcasts and newsletters the agency pitches, and the booker at each.

OutletMediumCityBookerBooker emailBooker phoneUsual lead time
Basin and Range PodcastPodcastKetchumPhilippa Nakamura-Boydphilippa.nakamuraboyd@basinandrangepodcast.net(208) 555-015414
Canyon Country MagazineMagazineKetchumBeatrice Oduya-Strandbeatrice.oduyastrand@canyoncountrymagazine.net(208) 555-015621
Gem State Eats NewsletterNewsletterMeridianZenobia Halloran-Mensahzenobia.halloranmensah@gemstateeatsnewsletter.net(208) 555-01555
High Desert Business ReviewMagazineBoiseWilhelmina Pruitt-Satowilhelmina.pruittsato@highdesertbusinessreview.net(208) 555-015210
Lava Ridge Tech WeeklyNewsletterIdaho FallsOttoline Brannigan-Haleottoline.branniganhale@lavaridgetechweekly.net(208) 555-01586
Owyhee Evening NewsTVNampaCaspian Ferreira-Nybergcaspian.ferreiranyberg@owyheeeveningnews.net(208) 555-01577
Portneuf Valley GazetteNewspaperPocatelloGareth Tavares-Rookgareth.tavaresrook@portneufvalleygazette.net(208) 555-01593
Rimrock Morning RadioRadioBoiseEvander Lindgren-Vossevander.lindgrenvoss@rimrockmorningradio.net(208) 555-01534
Sawtooth CourierNewspaperBoiseRosamund Haverford-Lundrosamund.haverfordlund@sawtoothcourier.net(208) 555-01502
Snake River StandardNewspaperTwin FallsAnselm Dyer-Okoyeanselm.dyerokoye@snakeriverstandard.net(208) 555-01513

Forms and booking

Request a placement

Form
Request a placementThe page where a client asks the agency to pitch a story, an interview or a mention.
What story should we pitch? *
What is the agency reference for it? *
Which company is it for? *
Which outlet do you have in mind? *
What kind of coverage do you want? *Op-edFeature storyPodcast guest spotTV segmentRadio interviewNewsletter mentionTrade magazine piece
What day are you sending the request? *
Send to the agency

Dashboards

Placements at a glance

Placements
Placements by stage
  • Requested4
  • Pitched5
  • Confirmed6
  • Published5
  • Invoiced5
  • Paid8
  • Declined2
Agency fees by stage
  • Requested$4,050
  • Pitched$8,050
  • Confirmed$8,150
  • Published$5,500
  • Invoiced$5,400
  • Paid$11,050
  • Declined$1,400
Placements by kind
  • Newsletter mention7
  • Feature story8
  • Trade magazine piece4
  • Radio interview4
  • Podcast guest spot4
  • TV segment4
  • Op-ed4

Also included

  • Confirmed placement checklistChecklist
  • Placement boardStage rules
  • Piece ranNotificationTells the account lead the moment a placement is marked Published so the invoice can go out.